Asset Advisory Property Consultants – February 2021 Monthly Report
Manager
The month of February has produced generally positive results for the campaign with some minimal dips and peaks in keyword rankings. Website performance has recovered for the month as we note a 13.4% increase in overall site traffic. It has also been pleasing to see that the organic traffic has gone up, from 79 to 98 users brought in by the organic (SEO) channel. Since the organic channel is ranking as the top 1 channel in bringing in site traffic, we are relieved to see steady progress in the site’s SEO presence on Google. For keyword rankings, we are excited to report that the average SEO ranking has gone up, as the number of keywords in the top 3 positions climb up to 26 keywords. The below focus keywords are also performing well as all of them secure upper rankings on the first page of Google. The only dip in this month’s campaign is finding keywords ‘quantity surveyor ballina’ and ‘buyers agent byron bay’ in a lower ranking from their previous positions. We aim to boost the targeted keywords into the top 3 positions of Google by using on-page optimisations for the coming month of March.
SEO Analysis
Asset Advisory Property Consultants – January 2021 Monthly Report
Manager
The month of January has produced mixed results as we see a decline in the overall website performance while the SEO rankings have actually improved. There has been a slight decrease in website traffic amounting to 9.2% and a similar dip in the number of users coming in from the organic (SEO) channel. On the other hand, we were able to move upwards from the average ranking despite the heavy fluctuations experienced in keyword rankings this January. The growth in the SEO rankings can be attributed to the increase in keywords ranking in the top 3 positions and the solid number of keywords in the top 4 to 10 positions. We are more than excited to see the targeted keywords establish a stronger presence in Google search results as keywords ‘quantity surveyor ballina’ and ‘quantity surveyor tweed heads’ secure their positions within the top 3 rankings. We aim to move the focus keywords closer to the top 1 position and solidify all of the targeted keywords within the top 3 rankings this February. With this approach, we do also expect the website traffic to increase in the coming month.