Asset Advisory Property Consultants – March 2023 Monthly Report
Manager Analysis
In March, the Search Engine Optimisation Campaign yielded impressive results, with 37 keywords ranking in the top 3 (first page) results and 17 keywords ranking in the top 4-10 (first page) results. Notably, the keywords ‘buyers agent Lismore’, ‘property buyers Clarence Valley’, and ‘buyers agent Brunswick Heads’ are all ranking in 1st position (first page). The keyword ‘quantity surveyor Tweed Heads’ is ranking in 2nd position (first page), and ‘quantity surveyor Ballina’ is ranking in 3rd position (first page), indicating a strong performance in that particular field.
While ‘property buyers Byron Bay’ is ranking in the 6th position (first page), there is still room for improvement, and the SEO campaign will continue to focus on bringing it closer to the top of the rankings. In March, the campaign focused on off-page optimisation strategies, specifically using map embeds to improve Google Maps or local search rankings. For April, the focus will be on the keyword ‘property valuation Evans Head,’ which has yet to gain a strong foothold in the rankings. The goal is to use on-page optimisation strategies to bring it closer to the first page of Google search results.
SEO Analysis
Asset Advisory Property Consultants – February 2023 Monthly Report
Manager Analysis
The month of February presented itself with a variety of mixed results for both SEO and website analytics. While the number of users visiting the website slightly decreased, the average amount of time they are spending on the website has increased by 132.5%, coming to 2 minutes and 20 seconds. Regarding SEO, there are 33 keywords ranking in the top 3 spots and 19 keywords ranking in the top 4-10 spots on the first page of Google Search. Keywords such as ‘property buyers Clarence Valley’, ‘buyers agent Brunswick Heads’ and ‘quantity surveyor Ballina’ are ranking 1st, 1st and 2nd respectively. Before the website hacking incident, the SEO Campaign focused on optimising the keyword ‘buyers agent Byron Bay’. However, in the month of March, we will focus on monitoring and fixing the effects the hacking incident may have had on the overall SEO Campaign.