Bernie’s Surf Hire – July 2023 Monthly Report
Manager Analysis
In July, the SEO campaign successfully achieved notable results for the targeted keywords. A total of 11 keywords secured top 3 positions, guaranteeing high visibility on the first page of search engine results. Additionally, 7 keywords secured positions between 4th and 10th on the first page.
The keywords ‘surfboard rental Peregian Beach,’ ‘surfboard rental Sunshine Beach,’ ‘surf board hire Point Perry,’ and ‘surf board hire Marcus Beach’ performed exceptionally well, each attaining the 1st and 2nd positions on the first page, respectively. Other keywords like ‘surfboard rental Noosa North Shore,’ ‘surfboard rental Noosa,’ and ‘surf board hire Noosa’ secured respectable 6th and 7th positions on the first page.
Throughout July, the focus of the SEO campaign centered around off-page optimisation strategies, utilising social foundations and implementing effective social media tactics. This approach proved successful in enhancing the site’s visibility, online presence, and reputation, fostering brand recognition across crucial social platforms.
Moving forward into August, the SEO campaign will prioritise the creation of SEO location pages dedicated to the keyword ‘paddle board rentals.’ This keyword holds significant monthly search volume and represents an opportunity to strengthen the site’s rankings further.
SEO Analysis
Bernie’s Surf Hire – June 2023 Monthly Report
Manager Analysis
During the month of June, the SEO campaign achieved significant results with 9 keywords ranking in the top 3 positions on the first page, and an additional 5 keywords ranking within the top 4-10 positions. Notably, ‘surfboard rental Peregian Beach’ and ‘surfboard rental Sunshine Beach’ secured the 1st position, while ‘surf board hire Point Perry’ and ‘surf board hire Marcus Beach’ attained the 2nd position. Additionally, ‘surfboard rental Noosa North Shore’, ‘surf board hire Noosa’, and ‘surfboard rental Noosa’ performed well, ranking in the 5th and 6th positions.
In June, the campaign focused on creating location-targeted SEO pages specifically targeting ‘surf board hire’ and ‘hire longboards’. A total of 28 pages were published, aiming to enhance the site’s authority, relevance, and trustworthiness. These efforts were directed towards improving the site’s visibility on Google search results and increasing user engagement.
Moving forward into July, the SEO campaign will shift its focus to off-page optimisation, employing social foundations and strategies to cultivate natural backlinks and enhance the site’s reputation and online presence.