Select Page

Manager

In November, the SEO campaign achieved pleasing results, which was also reflected in the website statistics (traffic increased by 4.1% and the average session duration increased by 45.8%). The number of keywords ranking in the top 3 spots increased by 16.7%, which is now a total of 21 keywords. In addition, there are 26 keywords ranking in the top 4-10 spots on the first page of Google Search. Keywords such as ‘house painters Hawthorn East’, ‘home painting services Hawksburn’ and ‘home painting services Hartwell’ are all rankings first. In November, the campaign focused on on-page optimisation for the keyword ‘house painting Kew’ and it is anticipated that its rankings will improve over the coming weeks. In December, the focus will be to complete off-page optimisation which includes link building. Over time, this strategy will improve the website’s ranking, relevancy and authority.

SEO Analysis

  • 30 keywords ranking in top 3 (first page) of results
  • 7 keywords ranking in top 4-10 (first page) results
  • Keyword ‘house painters Glenferrie South’ ranking in 1st position (first page)
  • Keyword ‘house painters Hawthorn’ ranking in 2nd position (first page)
  • Keyword ‘residential painting Hawthorn’ ranking in 2nd position (first page)
  • Keyword ‘home painting services Hawthorn’ ranking in 2nd position (first page)
  • Keyword ‘house painters near me Glenferrie South’ ranking in 1st position (first page)
  • In October, the SEO campaign focused on off-page optimisation strategies using Press Release creation and distribution to improve site mentions and authority.
  • Through November, the SEO on-page optimisation will focus on the keyword ‘house painting Kew’ as it has yet to gain a solid foothold in the rankings. The goal is to bring it closer to the #1 position in Google search results.