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The month of June has produced a slower set of results for the SEO campaign than the previous month with a few wins in site traffic. There has been a very minimal dip in overall website traffic worth 1.5%, which can be disregarded for the SEO campaign as we have noted the number of organic users has actually gone up! This is a pleasing result for the campaign as it indicates a thriving SEO presence online. However, the keyword rankings for the month saw some slower results. The overall SEO ranking has gone down due to multiple keywords dropping down from the top 3 and top 4 to 10 positions of Google search results. The targeted keywords also dropped from their previous rankings. To address this, we will be asserting both an on-page and off-page strategy to boost the campaign focus keywords in the coming month of July.

SEO Analysis

  • 4 keywords ranking in top 3 (first page) results
  • 14 keywords ranking in top 4-10 (first page) results
  • Keyword ‘plumber gosnells’ ranking in 13th position (second page)
  • Keyword ‘plumber south perth’ ranking in 24th position (third page)
  • Keyword ‘bathroom renovations gosnells’ ranking in 14th position (second page)
  • Keyword ‘plumber Belmont’ ranking in 95th position (tenth page)
  • For the month of July, we plan to adopt more aggressive on-page and off-page strategies to see a boost in the rankings for ‘plumber willetton’ from its current 43rd position ranking.