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Bingham Plumbing & Gas – March 2021 Monthly Report

by | Apr 9, 2021 | Bingham Plumbing & Gas | 0 comments

Manager

The results produced for the month of March are highly positive for the SEO campaign, indicating notable success in last month’s campaign strategy. For one, there has been another increase in the overall website traffic this March by an even bigger percentage (30.3%). The trend in these site visits were fluctuating throughout the month, so we infer that by stabilising the site performance the number of website visitors will continue to increase. We also note an increase in the number of users coming in from the organic (SEO) channel, although it is yet to bring in the majority of the overall traffic. In other news, it has been exciting to see the average SEO ranking recover from February’s dip in keyword rankings. This includes massive improvements in the targeted keywords’ performance, particularly with keyword ‘bathroom renovations gosnells’ moving up from the third page of Google to the first. We aim to further boost the focus keywords using on-page optimisations this coming month of April.

SEO Analysis

  • 7 keywords ranking in top 3 (first page) results
  • 23 keywords ranking in top 4-10 (first page) results
  • Keyword ‘plumber gosnells’ ranking in 11th position (second page)
  • Keyword ‘plumber south perth’ ranking in 22nd position (third page)
  • Keyword ‘bathroom renovations gosnells’ ranking in 10th position (first page)
  • In March, on-page optimisations were completed with a focus on the keyword ‘bathroom renovations gosnells’ and as a result we have seen a huge leap in its ranking from 21st position (third page) to 10th position (first page)!
  • On-page optimisations will continue through April to see further boost in keyword rankings, in particular for the term ‘plumber south perth’