Bingham Plumbing & Gas – July 2023 Monthly Report
Manager Analysis
In July, the SEO campaign demonstrated significant progress with 12 keywords ranking within the top 3 results on the first page of search engines. Additionally, 26 keywords secured positions within the top 4-10 results, solidifying the website’s visibility and relevance. Notably, the keyword ‘blocked drains Maylands’ successfully claimed the coveted 1st position on the first page, followed closely by ‘blocked drains South Perth’ at 2nd position, while ‘blocked drains Kewdale’ and ‘blocked drains Melville’ both secured 3rd positions. The keyword ‘blocked drains Leeming’ managed to secure a respectable 4th position, and ‘blocked drains Canning Vale’ held a strong 6th position on the first page.
During this period, the focus of the SEO campaign was to create new pages aimed at targeting service keywords like ‘burst pipes’ and ‘hot water installation.’ The objective was to enhance authority and relevance for these targeted keywords. Looking ahead to August, the SEO campaign’s primary emphasis will shift towards off-page optimisation strategies. The plan entails leveraging social foundations and implementing strategies to build more organic backlinks, consequently enhancing the website’s reputation and overall online presence. By adopting these strategies, the campaign aims to further elevate the website’s search engine rankings and drive increased organic traffic to the site.
SEO Analysis
Bingham Plumbing & Gas – June 2023 Monthly Report
Manager Analysis
The SEO Campaign for the month of June highlights notable achievements and progress. With 11 keywords securing top 3 rankings, the website demonstrated successful visibility on the first page of search results. Additionally, an additional 25 keywords secured positions within the top 4-10 results, further enhancing the website’s presence. Particularly, the performance of the keyword ‘blocked drains South Perth,’ secured the coveted 1st position on the first page. Additionally, keywords such as ‘blocked drains Kewdale,’ ‘blocked drains Melville,’ ‘blocked drains Leeming,’ and ‘blocked drains Canning Vale’ showcased strong placements, ranking in the 3rd, 3rd, 4th, and 6th positions on the first page, respectively.
Throughout June, the SEO campaign prioritised off-page optimisation strategies, specifically utilising map embeds from Google Maps. These high-quality outbound links contributed to improving the website’s overall authority and online presence. Moving into July, the on-page optimisation efforts will shift towards service-oriented keywords such as ‘hot water heater installation’ and ‘burst water pipe repairs.’ The plan involves creating new SEO location pages to establish authority and relevance for these keywords, further enhancing the website’s performance and visibility.