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Bingham Plumbing & Gas – September 2022 Monthly Report

Oct 7, 2022

Manager

The month of September saw areas of improvement for website analytics and keyword rankings. Website traffic saw a slight drop of 4%, however, it is anticipated that this will improve over the coming weeks. In regards to keyword rankings, there are 6 keywords ranking in the top 3 spots and 29 keywords ranking in the top 4-10 spots on the first page of Google Search. Keywords such as ‘blocked drains Canning Vale’ and ‘blocked drains Melville’ are ranking 4th and 5th respectively. In September, the focus was to complete on-page optimisation for the keyword ‘plumber Kewdale’ with the goal to improve its rankings. In October, the campaign focus will be on improving the authority of the website by completing off-page optimisation tactics.

SEO Analysis

  • 6 keywords ranking in top 3 (first page) results
  • 29 keywords ranking in top 4-10 (first page) results
  • Keyword ‘blocked drains Melville’ ranking in 5th position (first page)
  • Keyword ‘blocked drains Canning Vale’ ranking in 4th position (first page)
  • Keyword ‘plumber Gosnells’ is ranking in 14th position (second page).
  • Keyword ‘plumbing Canning Vale’ ranking in 20th position (second page)
  • In September, on-page optimisation was completed with a focus on the keyword ‘plumber Kewdale’.
  • Through October, the SEO campaign will focus on off-page optimisation strategies to help improve the site’s authority, relevance, and trustworthiness.

    • Bingham Plumbing & Gas – August 2022 Monthly Report

    Sep 7, 2022

    Manager

    The month of July has presented a variety of wins for website analytics and opportunities for improvement in SEO. Website traffic has increased by 15%, which totals 146 users and the average session duration increased by 14.8%. In terms of SEO, there are 12 keywords ranking in the top 3 spots and 24 keywords ranking in the top 4-10 spots. These keywords include ‘blocked drains Melville’ and ‘blocked drains Canning Vale’ which are ranking 3rd and 5th position on the first page of Google search. Throughout the month, on-page optimisation for the keyword ‘plumber Bibra Lake’ was completed and it is anticipated that its rankings will improve over the coming weeks. As we enter August, off-page optimisation strategies will be implemented where we will improve the relevancy and authority of the website in order to improve rankings.

    SEO Analysis

  • 12 keywords ranking in top 3 (first page) results
  • 24 keywords ranking in top 4-10 (first page) results
  • Keyword ‘blocked drains Melville’ ranking in 3rd position (first page)
  • Keyword ‘blocked drains Canning Vale’ ranking in 5th position (first page)
  • Keyword ‘plumber Gosnells’ is ranking in 13th position (second page).
  • Keyword ‘plumbing Canning Vale’ ranking in 14th position (second page)
  • In July, we focused our on-page optimisation on the keyword ‘plumber Bibra Lake’. We expect its ranking to improve in the coming weeks.
  • Through August, our plan is to focus on off-page optimisation strategy. We aim to boost ranking by improving how Google and users perceive the site’s authority, relevance, and trustworthiness.