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Box Hill Speech Pathology Clinic – July Monthly Report

Manager

The month of July has been fantastic once again! We have seen an almost 10% increase in website traffic and it’s great to see that the number of users coming from organic (Google Search results) is increasing each month. From 574 users last month to 654 users this month, we would expect this number to continue increasing as the rankings also continue to improve. Through the coming month we will continue with our off page strategy in order to see even more terms moving into the top 3 positions on Google. We would also like to implement a new strategy for the Satellite GMB, and would recommend instead targeting the term ‘Child Speech Pathologist Melbourne’ within the GMB name. Due to there being no spam listings in this search, we do believe this would have more value.

SEO Analysis

July has continued to show improved results for the rankings! We have seen some massive fluctuations for the terms ‘stuttering treatment’ and ‘child speech pathologist’ terms which has been positive. We can now see a total of 90 terms appearing on the first page of Google, with 44 of those appearing in the top 3 positions. This has been a further improvement on the previous month! While we are facing a few challenges in trying to rank the Satellite GMB due to the spam GMB’s competing for that search, we are hoping to employ a new strategy over the coming month with a change in GMB name.

Box Hill Speech Pathology Clinic – June Monthly Report

Manager

The month of June has continued to show positive results as we make our way towards those better rankings on Google. While we have seen the website traffic remain relatively similar to the previous month, we have seen a small 1% dip. We are also monitoring the dips we saw in the average session duration and the average page load speed for the site. In terms of the rankings, we are continuing to see some significant fluctuations which is exactly what we expect at this stage. Over the coming month, we will be watching this carefully to ensure they continue to move in the right direction towards the first page of Google’s results.

SEO Analysis

As expected, the month of June saw some significant “jumps” in the search term rankings. The number of search terms appearing within the first page of Google’s results increased from 77 search terms to 81 search terms, and top 3 search terms increased from 39 to 41. The most notable advancements were for the search terms ‘orofacial myology fairfield’ and ‘orofacial myology croydon’ which each shot up 99 spots to number 1. In fact, 34 of the search terms are currently ranked in the number 1 position. Throughout July, we will continue to closely monitor the search terms as they stabilise, and then apply off-page strategies to retain the positions.