Bright Water Plumbing and Gas – July 2023 Monthly Report
Manager Analysis
In July, the SEO campaign for Brightwater Plumbing & Gas showcased promising results. A total of 113 keywords obtained top-tier rankings within the first three positions on search engine results pages (SERPs), securing maximum visibility and organic traffic. Additionally, 30 keywords secured positions within the range of 4 to 10, reinforcing their presence on the first page.
The campaign’s success was further highlighted by specific keywords that achieved remarkable positions. Notably, the keywords ‘gas installation Mindarie’ and ‘blocked drains Tuart Hill’ both held the prestigious 1st position on the first page of Google search results. ‘Blocked drains Wanneroo’ and ‘hot water system Stirling’ secured commendable 2nd and 3rd positions, respectively. Moreover, keywords such as ‘gas installation Mirrabooka’, ‘blocked drains Quinns Rocks’, and ‘burst pipes North Perth’ held prominent 3rd and 6th positions on the first page.
Throughout July, the campaign primarily emphasised off-page optimisation strategies. The team focused on creating and distributing press releases, resulting in enhanced brand visibility, recognition, increased website traffic, and improved domain authority.
As the campaign moves into August, the SEO strategy will pivot towards on-page optimisation, with a particular focus on the keyword ‘plumber Alkimos’. Given its high competition and substantial monthly search volume, the goal is to gain a competitive edge and elevate the keyword to the first page of Google search results, further solidifying the company’s online presence and generating more valuable leads.
SEO Analysis
Bright Water Plumbing and Gas – June 2023 Monthly Report
Manager Analysis
In June, the SEO campaign yielded exceptional results, with 122 keywords ranking within the top 3 positions and 37 keywords ranking in the top 4-10 positions on the first page of search results. Noteworthy achievements include the keyword ‘gas installation Mindarie’ and ‘hot water system North Beach’, both securing the 1st position on the first page. Additionally, ‘hot water system Eglinton’ claimed the 2nd position, while ‘blocked drains Tuart Hill’ attained the 3rd position.
To further enhance search performance, the SEO on-page optimisation efforts for June were centred around the primary keyword ‘hot water systems’, resulting in the creation of new SEO location pages dedicated to this service keyword. Looking ahead to July, the focus of the SEO campaign will shift towards off-page optimisation strategies. Emphasis will be placed on generating and distributing press releases to improve brand visibility, recognition, and drive website traffic. These efforts aim to boost the domain authority and reinforce the website’s position as an industry leader in the targeted service areas.