Manager
The month of April has produced another outstanding month of Google Ads results! We have seen a massive 131 total conversions through the month which is impressive. The website traffic has also increased by 59% in April, however we did see a dip occurring towards the end of the month. We will be keeping an eye on this through May to ensure we can drive more traffic to the site through the Google Ads campaign. While the conversion tracking issue has continued through April, we will continue manually counting conversions until this issue has been resolved.
Google Ads Analysis
The month of April has been another fantastic month for the Google Ads campaign. We have seen an increase in the number of Clicks (33.1%), Impressions (33.4%), Conversion rate (4.3%) and most importantly total Conversions (39%).
We are still unfortunately seeing the conversion tracking issue persist and it seems that not all conversions are being pulled through to the marketing dashboard. However, through manually counting each conversion, we can see 131 total conversions achieved
Our plan for the month of May is to have a repeat performance from this months results. We will be making some minor adjustments to our ad copy and also working on the conversion tracking issue to ensure all conversions can be displayed in the marketing dashboard.
Recent Comments