Brookfield Produce and Pet Pavilion – October 2021 Monthly Report
Manager
We are pleased to see that the month of October has been fruitful for the Facebook Ads campaign. The campaign is currently sitting at 37k reach, at $0.14 cost per engagement. The campaign post has been gathering a significant amount of engagement as well. This is especially positive for us as we extract the demographics of users who engaged with the post. We will be using these as a guide for optimising the campaign further. We will look to provide an update in the creatives of the campaign to ensure high relevance and engagement for the coming month of November.
Facebook Ads Analysis
Brookfield Produce and Pet Pavilion – September 2021 Monthly Report
Manager
The results produced for the month of September have been generally stable. Although there has been an 8.5% decrease in overall site traffic, the campaign’s daily post engagement has steadily increased throughout the month. We are also optimistic with the data pulled from the demographics chart as it can help optimise the campaign further for the coming month of October. We are currently at a solid 7299 reach and 11,186 impressions in the Facebook Ads campaign. For next month, we will use the gathered data to optimise interest targeting.