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Brookwater Legal – January 2022 Monthly Report

Feb 7, 2022

Manager

We’re pleased to report that the SEO campaign for the month of January has yielded satisfactory results in boosting site traffic and retaining strong first page results rankings. On the site traffic front, the number of site visits is up by 15.2%, resulting in a total of 446 users visiting the site this month. Of the 446 users, 252 users are from the organic search channel. Rankings for most of this month’s keywords are strong in their first page positions, with keywords ‘family lawyers ipswich’, ‘small business lawyer ipswich’, ‘conveyancing lawyers ipswich’, ‘business lawyers ipswich’, and ‘family lawyer ipswich’ ranking in 5th, 3rd, 6th, 8th and 3rd positions, respectively. Areas for potential growth in the coming weeks are the keywords ‘lawyers ipswich’ and ‘corporate lawyer ipswich’. All in all, a total of 30 keywords join the top 3 rankings and 24 keywords join the top 4-10 rankings of first page search results. Through February, we plan to use on-page optimisation strategies to boost the keyword ‘solicitors Ipswich’ closer to the top positions of Google’s search results. We’re looking forward to seeing upward movements from this keyword as well as the keyword ‘mediation Ripley’ after on-page optimisations were completed for this keyword in January.

SEO Analysis

  • 30 keywords ranking in top 3 (first page) results
  • 24 keywords ranking in top 4-10 (first page) results
  • Keyword ‘family lawyers ipswich’ ranking in 5th position (first page)
  • Keyword ‘small business lawyer Ipswich’ ranking in 3rd position (first page)
  • Keyword ‘conveyancing lawyers Ipswich’ ranking in 6th position (first page)
  • Keyword ‘lawyers ipswich’ ranking in 22nd position (third page)
  • Keyword ‘corporate lawyer Ipswich’ ranking in 12th position (second page)
  • Keyword ‘business lawyers Ipswich’ ranking in 8th position (first page)
  • Keyword ‘family lawyer ipswich’ ranking in 3rd position (first page).
  • In January, we focused our on-page optimisation on the keyword ‘mediation Ripley’ which is ranking in the 4th position (first page)
  • For the month of February, we will focus our on-page optimisation strategies on the keyword ‘solicitors Ipswich’ as it has significant monthly searches and could use a boost into the first page of Google results.

    • Brookwater Legal – December 2021 Monthly Report

    Jan 12, 2022

    Manager

    Please note, as in previous years, this months report (December 2021) will not include comment/analysis from the team due to the break over Christmas and New Years. Comments and analysis from the team will resume as per usual in your next monthly report (January 2022).