Brookwater Legal – May Monthly Report
Manager
May has produced a steady month of results with some fluctuations. We have seen movements in both directions with the rankings over the last month for the Ipswich and Springfield search terms. While we have seen a small 5% dip in website traffic, it is remaining positive to see that the majority of this traffic is coming from organic search. As we continue with our link building strategy to further improve some of the Ipswich search terms, we do expect the website traffic to increase as well.
SEO Analysis
The month of May has shown steady SEO results overall. While we have seen some fluctuations in both directions with the rankings, our overall position has remained steady. We have seen the term ‘commercial property law ipswich’ increase by 4 positions moving to the 7th position on the first page of results, and we have seen the term ‘family lawyer springfield’ decrease by 4 positions moving to the 12 position on Google. Over the next month, we will be continuing with our off page strategy with a focus on the Ipswich terms in order to see these boosted up to better positions.
Brookwater Legal – April Monthly Report
Manager
April has produced some steady results across the board. While we have seen a 15% drop in the overall website traffic, it looks like this drop occurred over the Easter period which is to be expected as less people are searching during this time. However, it is very positive that the traffic picked back up towards the end of the month and is promising for the month of May. The SEO rankings have been continuing to make steady progress towards those first page rankings. We have seen both the Springfield and Ipswichterms moving around quite a bit which has been great to see. Over the coming month we will continue monitoring these terms and hope to see more terms moving into those first page positions.
SEO Analysis
The month of April has been a positive month overall. We have seen the total number of terms appearing in the top 3 positions on Google increase from 27 in March to 29 in April which is great! Some terms in particular that have seen great improvements include ‘conveyancer springfield’, ‘solicitors ipswich’ and ‘family lawyer springfield’. We will continue with our off page strategy over the coming month to ensure we see some further steady increase like this through the month of May.