Brookwater Legal – July 2023 Monthly Report
Manager Analysis
In July, the SEO campaign achieved remarkable success, with 32 keywords securing top 3 positions and 29 keywords ranking in the top 4-10 on the first page of search results. Particularly noteworthy, ‘probate and wills lawyer Ipswich’ attained an impressive 1st position, while ‘small business lawyer Ipswich’ ranked 2nd on the first page. Another significant improvement was seen in the keyword ‘conveyancing Greater Springfield,’ which climbed to the 2nd position from the 5th position in the previous month. Additionally, ‘conveyancing lawyers Ipswich’ secured the 4th position, and ‘business lawyers Ipswich’ achieved a notable 9th position on the first page.
July’s on-page optimisation efforts were focused on the keyword ‘solicitors Ipswich,’ with expectations of improved rankings in the upcoming weeks. Looking ahead to August, the SEO campaign will prioritise off-page optimisation, particularly through the creation and distribution of press releases to build more high-quality backlinks, enhancing the site’s Google presence and further boosting its search engine rankings.
SEO Analysis
Brookwater Legal – June 2023 Monthly Report
Manager Analysis
The SEO Campaign for the month of June showcases impressive progress and achievements. With 29 keywords ranking in the top 3 results on the first page, the website achieved excellent visibility. Furthermore, an additional 34 keywords secured positions within the top 4-10 results, enhancing the website’s overall presence. Notably, the keyword ‘probate and wills lawyer Ipswich’ claimed the coveted 1st position on the first page, demonstrating exceptional performance. Additionally, keywords such as ‘small business lawyer Ipswich,’ ‘conveyancing Greater Springfield,’ ‘conveyancing lawyers Ipswich,’ and ‘business lawyers Ipswich’ secured prominent rankings of 2nd, 5th, 4th, and 8th positions respectively on the first page.
During June, the SEO campaign focused on implementing off-page optimisation strategies utilising map embeds from Google Maps. These high-quality outbound links effectively improved the website’s overall authority and online presence. Looking ahead to July, the SEO on-page optimisation efforts will target the keyword ‘solicitors Ipswich.’ This keyword exhibits significant monthly searches and increasing competition, necessitating a strong organic approach to gain a competitive edge and secure placement on the first page of Google search results.