Manager Analysis
In July, the Google Business Profile (GBP) listing achieved significant results, securing favourable rankings in the map pack and local search results. Both targeted keywords, ‘Camberwell chiropractor’ and ‘chiropractor Camberwell,’ performed well, ranking in 3rd position in the Google Maps or local search results. This prominent positioning ensured increased visibility for potential customers searching for chiropractic services in the Camberwell area.
Throughout the month, the GBP listing received 2,140 total views, indicating continued interest and engagement with the business. Although there was a slight decrease in website visits and requests for directions compared to the previous month, the listing generated 5 phone calls, representing a positive increase from the previous period. The implementation of SEO-optimised content further contributed to gaining location relevance, enhancing the profile’s attractiveness to local audiences. Moving forward into August, the GBP strategy will continue to prioritise the keyword ‘Camberwell chiropractor,’ aiming to maintain or improve its position in the Google Maps or local search results (map pack), further solidifying the business’s online presence and accessibility to potential clients.
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