Canberra Glass – September 2021 Monthly Report
Manager
September is a good month for the SEO campaign, with plenty of highlights and wins on all fronts. First off is the massive 40.7% jump in site traffic, which is now at 121 users this month. Keyword rankings are fairly successful as well, as can be seen in the impressive leap in the number of keywords ranking in the top 4-10 positions of first page organic search results from last month’s 26 keywords to this month’s 40 keywords. We’re equally pleased to see that this month’s keywords moved up the rankings in organic search results, with keywords ‘glazier Canberra’, ‘glass repairs Canberra’, and ‘glass replacement Canberra’ now at 20th, 7th, and 5th position from last month’s 21st, 12th, and 10th position, respectively. Another noteworthy win is the Google Maps campaign, with keywords ‘glazier Canberra’ and ‘glass replacement Canberra’ moving up to 10th and 11th position respectively this month. There is also an increase in site visits and direct phone calls. Meanwhile, keywords ‘glass Canberra’ and ‘glass repairs Canberra’ are fairly steady in their 14th and 11th position in Google Maps. On the Google My Business listing front, we’re pleased to report that we were able to achieve a total of 1,350 views as a result of the successful Google Maps rankings. There are also 34 website visits, 16 phone calls, and 2 requests for directions from the Google Maps listing. We’re looking forward to focusing off-page and on-page strategies on the keyword ‘glass replacement Canberra’ through the month of October to boost its ranking in organic and Google Maps search results and further improve overall website traffic and visitor action on the Google Maps listing.
SEO Analysis
Canberra Glass – August 2021 Monthly Report
Manager
We’re pleased to report that the SEO campaign for the month of August has been successful in bringing in more users to the site. Site visits stats show a whopping 68.6% increase in the number of users this month, with 51 of these users coming from the organic search channel. Session duration is at 4 minutes and 44 seconds this monthly, slightly lower by 23.5% from last month’s figure. Keyword rankings in Google search results are generally steady, with keyword ‘glazier Canberra’ and ‘glass replacement Canberra’ retaining their ranking at 21st and 10th position of organic search results. Another noteworthy win for this month’s campaign is keyword ‘glass repairs Canberra’ moving up to 12th position this month from last month’s 15th position of second page results. We can also see 9 keywords ranking in the top 3 positions as well as 26 keywords ranking in the top 4-10 positions of first page organic results. Optimisation in Google Maps has mixed results, with keywords ‘glass Canberra’ and ‘glass replacement Canberra’ ranking at 14th and 12th position this month from last month’s 12th and 8th position respectively. Keyword ‘glazier Canberra’ moves up to 14th position this month, while keyword ‘glass repairs Canberra’ remains steady at 11th position in Google Maps. Through the Google My Business listing, we were able to achieve a total of 1,410 views on Google, 17 website visits, 12 phone calls, 1 direct message, and 1 request for directions. We will be using off-page and on-page optimisations to propel the keyword ‘glass repairs Canberra’ further up the rankings in both organic and Google Maps search results. We’re optimistic that the mentioned strategy will help increase site traffic and visitor action particularly on the Google Maps listing.