Manager

September has been a fantastic month across the board! We can now see a full month of website traffic, and it’s great to see a total 352 users coming to the website with 215 of those users coming month organic (Google search) results. The SEO rankings have been moving around very well, with some keywords already appearing on the first page of results with is outstanding. On the Google Ads front, we have been able to achieve an increase in the total number of conversions, with our optimisations planned over the coming month we are confident to see another increase through October!

SEO Analysis

The month of September has produced a fantastic initial month of SEO results! As the first full month of results since the new SEO pages went live, the rankings have really hit the ground running! We can already see 39 of our tracked keywords appearing in the top 10 results (first page), with 8 of those terms appearing in the top 3 results on the first page of Google’s results. The terms ‘emergency dentist castle cove’, ‘dental implants west pymble’ and ‘teeth whitening west pymble’ have jumped 98, 97 and 96 positions respectively to now be sitting in the top 4 positions on Google. Over the coming month, we should expect to see these massive fluctuations continuing as Google tries to find the stable positions for each keyword. We will continue to monitor these movements to ensure we are seeing continued progress towards more first page rankings.

AdWords Analysis

The Google Ads campaign has been successful for the month of September. We have been able to resolve the conversion tracking issue and we can now see accurate stats in the dashboard regarding conversions. We have manage to achieve 38 Clicks, a 4.1% CTR and 7 overall conversions (as per our call tracking) which has been fantastic! Our plan for the month of October is to imprve the CTR by structuring the campaign to have more relevance to the audience.