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Experience Cuisine – October 2023 Monthly Report

by | Nov 7, 2023 | Experience Cuisine

Manager Analysis

In October, the SEO campaign for the website underwent a comprehensive analysis. Two primary keywords achieved notable rankings within the top 4-10 results, securing their positions on the first page of search engine results. Specifically, the keywords ‘wine tour Thailand’ and ‘food and wine tours China’ held the 10th position, while ‘wine tour Thailand’ garnered the 10th position, demonstrating promising visibility and click-through potential.

Additionally, ‘food and wine tours Thailand,’ ‘food and wine tours Mexico,’ ‘wine tasting tour China,’ and ‘wine tour China’ claimed positions within the 11th to 14th range, positioning them on the second page. However, ‘food and wine tours United States’ currently occupies the 24th position on the third page, indicating room for improvement.

In the upcoming months, the SEO campaign’s strategic direction will shift towards off-page optimisation. November will see a focus on creating and distributing press releases, with the objective of enhancing brand visibility and recognition, increasing website traffic, and bolstering domain authority. The optimisation efforts will continue, with particular emphasis on the keyword ‘wine tour Australia,’ which is expected to yield improved rankings in the near future.

SEO Analysis

  • 2 keywords ranking in top 4-10 (first page) results
  • Keyword ‘wine tour Thailand’ is ranking in the 10th position (first page).
  • Keyword ‘food and wine tours China’ is ranking in the 10th position (first page).
  • Keyword ‘food and wine tours Thailand’ is ranking in the 12th position (second page).
  • Keyword ‘food and wine tours Mexico’ is ranking in the 14th position (second page).
  • Keyword ‘wine tasting tour China’ is ranking in the 11th position (second page).
  • Keyword ‘wine tour China’ is ranking in the 13th position (second page).
  • Keyword ‘food and wine tours United States’ is ranking in the 24th position (third page).
  • In October,on-page optimisation focused on the keyword ‘wine tour Australia’. Its ranking can be expected to improve in the upcoming weeks.
  • Through November, the SEO campaign will focus on off-page optimisation via the creation and distribution of press releases to further increase brand visibility and recognition, drive website traffic, and boost domain authority.