Manager
The month of February has seen a steady month of results with some big wins on the SEO front. We have seen a massive increase in the number of keywords appearing in the top 3 results on Google, from 45 in January to 54 in February! We have also seen some steady improvements for the Brisbane rankings in particular and these will continue to be our focus moving into March. Our goal is to see the keyword ‘curtains brisbane’ ranking in the top 6 positions by the end of next month. On the Google Ads front, we are still seeing slower results than we would like due to the low budget for the campaign. We are continuing to optimise the campaign to ensure we can achieve at least 1 conversion a month.
SEO Analysis
54 keywords ranking in top 3 (first page) results
36 keywords ranking in top 4-10 (first page) results
Keyword ‘curtain brisbane’ ranking in 12th position (second page)
Keyword ‘curtains brisbane’ ranking in 8th position (first page)
Keyword ‘custom made curtains brisbane’ ranking in 4th position (first page)
Editorial spot secured to maintain and boost existing rankings. Can be viewed here: https://www.thewowdecor.com/how-to-choose-custom-made-curtains/
On-page optimisations will be continuing in the coming month to see improvements for the keyword ‘curtains brisbane’
Google Ads Analysis
The Google Ads campaign has been slower than expected in February. We achieved 55 Clicks, 1.6% CTR and 1.8% Conversion rate.
We are experiencing some tracking issues where some phone calls or form sumbmissions are not showing in the dashboard as a conversion in this case form submission are not showing in the dashboard
The plan for March is to structure the campaign to increase the CTR which will help us in getting more conversions from the campaign
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