Manager
The month of January shows areas for potential growth in both site traffic and keyword rankings. The number of users visiting the site this month experiences a slight dip and results in a total of 287 users. Of the 287 users, 119 users are from the organic search channel. We’re pleased to note, however, that users are spending considerably more time on the site, resulting in a 60.1% increase in average session duration. We’re seeing opportunities for improvement on the keyword rankings front as well with 1 keyword joining the top 3 positions of first page results. Worthy of note is the keyword ‘frozen pork exports’, which is ranking well at 2nd position of first page search results. The keyword ‘yellow corn exporter’ meanwhile is at 13th position of second page search results. We’re looking forward to boosting the site’s presence in search results after on-page optimisations were completed in January for the keyword ‘australian beef exporters’. Through February, we plan to expand on-page and off-page optimisation strategies with a focus on the high-competition keyword ‘beef exporter’ to further strengthen the campaign and boost keyword rankings closer to the top positions of Google’s search results.
Recent Comments