Full Circle Refinishing – June Monthly Report
Manager
The month of June has been positive overall, with a few speed bumps along the way. We have seen a very positive 17% increase in the website traffic which is fantastic! However, this month we did see a drop in the average session duration, meaning that people are spending less time on the website. We are not too concerned about this at this stage, however we will be monitoring this closely to ensure it does not drop too much lower. In terms of the rankings themselves, we are continuing to see both fluctuations with some rankings and steadier movements with others. We will continue executing on a few off page techniques to ensure we can start moving in a trend of more consistent rankings over the coming month.
SEO Analysis
June has shown a steady month of results than previous months, however it does still remain positive. While we have seen some massive fluctuations towards the negative, the steadier movements we have seen in the positive direction is an indication that Google is happy with where these rankings are now sitting. In regards to the terms that are fluctuating quite a lot, we would expect these terms to bounce back up over the next month. Some terms that have seen a positive improvement over the last 30 days include ‘pressure cleaning lennox head’, ‘roof restoration ocean shores’ and ‘pressure cleaning eltham’. We will be continuing with our off page strategy over the coming month to help defend these rankings into July.
Full Circle Refinishing – May Monthly Report
Manager
May has produced a steady and positive month of results across the board. We have seen a slight dip in website traffic this month, however it has been extremely positive to see that the average session duration has increased. This means that the content on the website is relevant to what people are searching for. In terms of the rankings, these are continuing to fluctuate in both directions, however we have had a big win this month with the huge improvement we saw for one of the Ballina search terms!
SEO Analysis
The month of May has been a very positive month for the rankings! We have seen the term ‘pressure cleaning ballina’ jump 83 positions into the 17th position on Google over the last month which was fantastic! We have also seen more steady movements in the ‘roof restoration’ search terms which has been great. While we have also seen some movements in the opposite direction for some terms, our link building strategy is working to defend these rankings over the coming month.