Full Circle Refinishing – March 2023 Monthly Report
Manager Analysis
Manager Analysis
The Search Engine Optimisation Campaign for March yielded positive results for Full Circle Refinishing. The site has 94 keywords ranking in the top 3 results and 15 keywords ranking in the top 4-10 results of the first page of Google Search. Keywords such as ‘roof cleaning Northern Rivers,’ ‘deck sanding Byron Bay,’ and ‘pressure cleaning Ballina’ are all ranking first on the first page of Google.Throughout the month, the SEO campaign focused on off-page optimisation strategies through guest posting opportunities that have been successful in driving referral traffic and increasing the site’s authority. For April, the SEO Campaign will shift its focus towards on-page optimisation for the high-competition keyword, ‘roof restoration Byron Bay.’ The goal is to bring this keyword to the first page of Google search results. This approach will generate a positive impact on the site’s ranking in the upcoming weeks.
SEO Analysis
Full Circle Refinishing – February 2023 Monthly Report
Manager Analysis
February saw steady results for both the SEO Campaign and website analytics. There was a slight dip in website traffic, however, the average session duration saw an increase of 16.9% which is an indication that users are now spending more time on the website. For SEO, there are 93 keywords ranking in the top 3 spots and 15 keywords in the top 4-10 spots on the first page of Google Search. Keywords such as ‘pressure cleaning Ballina’, ‘deck sanding Byron Bay’ and ‘roof cleaning Northern Rivers’ are all ranking 1st on the first page of Google Search. Throughout the month, the focus was to complete on-page optimisation for the target keyword ‘roof restoration Lismore’ and we anticipate its rankings to improve over the coming weeks. In March, the focus will be to complete off-page optimisation by executing guest posting strategies which in turn will improve the website’s traffic and rankings.