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Full Circle Refinishing – November 2022 Monthly Report

Dec 7, 2022

Manager

The month of November finished with promising results for both SEO and website analytics. The number of users visiting the website increased by 14.5% over October. Regarding SEO, there are 79 keywords ranking in the top 3 spots and 25 keywords ranking in the top 4-10 spots which is a 3.7% increase compared to the month before. Keywords such as ‘deck sanding Byron Bay’, ‘pressure cleaning Ballina’ and ‘roof cleaning Northern Rivers are ranking 1st, 1st and 2nd respectively. In November, the focus will be to complete off-page optimisation through local citations that will improve the website’s overall ranking in local search results. However, in December, the focus will be to complete optimisation for the focus keyword ‘roof cleaning Eltham’ as it has a high level of competition and a significant amount of monthly searches.

SEO Analysis

  • 82 keywords ranking in top 3 (first page) results
  • 25 keywords ranking in top 4-10 (first page) results
  • Keyword ‘roof cleaning Northern Rivers’ ranking in 2nd position (first page)
  • Keyword ‘deck sanding Byron Bay’ ranking in 1st position (first page)
  • Keyword ‘pressure cleaning Ballina’ ranking in 1st position (first page)
  • Keyword ‘roof painting Ballina’ ranking in 5th position (first page)
  • Keyword ‘roof restoration Lismore’ ranking in 10th position (first page)
  • In November, the SEO campaign focused on off-page optimisation using local citation strategy to improve the site’s Google presence and ranking in the local search results.
  • Throughout December, the SEO on-page optimisation will focus on the keyword ‘roof cleaning Eltham’ as it has a medium to high level of competition and significant monthly searches. The goal is to bring it closer to the #1 position in Google search results.

    • Full Circle Refinishing – October 2022 Monthly Report

    Nov 7, 2022

    Manager

    October finished with a variety of results for both SEO and website analytics. Website traffic saw a small drop of 5.2%, however, average season duration increased by 159.8% which implies that users are spending more time navigating the website. In regards to SEO, there are 82 keywords ranking in the top 3 spots and 24 in the top 4-10 spots on the first page of Google Search. Keywords such as ‘deck sanding Byron Bay’, ‘pressure cleaning Ballina’ and ‘roof cleaning Northern Rivers’ are ranking 1st, 1st and 2nd respectively. In October, the goal was to complete on-page optimisation for the keyword ‘roof restoration Ballina’ and we anticipate seeing its rankings improve over the coming month. In November, the team will complete off-page optimisation and create local citations in order to improve the website’s ranking.

    SEO Analysis

  • 82 keywords ranking in top 3 (first page) results
  • 24 keywords ranking in top 4-10 (first page) results
  • Keyword ‘roof cleaning Northern Rivers’ ranking in 2nd position (first page)
  • Keyword ‘deck sanding Byron Bay’ ranking in 1st position (first page)
  • Keyword ‘roof painting Ballina’ ranking in 6th position (first page)
  • Keyword ‘pressure cleaning Ballina’ ranking in 1st position (first page)
  • Keyword ‘roof restoration Lismore’ ranking in 11th position (second page)
  • In October, on-page optimisation was completed with a focus on the keyword ‘roof restoration Ballina’
  • In November, the SEO campaign will focus on off-page optimisation with the goal of gaining more listings on local citation sites to improve the site’s Google presence.