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The campaign brings many pleasing results in April, with few setbacks. Site traffic did see a slight dip by 4.0%, but the overall trend was very consistent and high. Almost all users arrived through organic (SEO) channels – 231 total, with 224 of them new. This continues from last month’s numbers, which is favourable. In fantastic news, though, the site’s average SEO rose by 22.0% – bringing it up to 15.1 overall. We also saw more keywords enter the top 10 spots on Google search results. April saw us complete on-page optimisations for the ‘landscaping contractors kingston’ target keyword, which moved up from 41st all the way to 4th! This May, we will revisit strategies for the ‘garden maintenance canberra’ target keyword to take advantage of its high monthly search volume.
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