Gardengigs – February 2021 Monthly Report
Manager
The month of February has produced fantastic results for the SEO campaign with only a few areas that can be further improved. Unfortunately, site performance is not a part of this month’s wins as there has been a 19.3% decrease in overall website traffic. This is reflected in the drop of organic users for the site from 177 to 153 visitors this month. Nevertheless, the organic (SEO) channel continues to be responsible for the majority of the site visits. For keyword rankings, it is a huge win to move further up in average SEO ranking as the number of keywords both in the top 3 and top 4 to 10 positions increase. This speaks of the massive improvement in the site’s SEO presence on Google. Similarly, all of the targeted keywords have also moved up from their previous rankings. It is exciting to see keyword ‘garden design canberra’ continuing to secure the top 1 position of organic search results. For the coming month of March, we will be working on an on-page strategy and new content to boost all of the focus keywords on the first page of Google.
SEO Analysis
Gardengigs – January 2021 Monthly Report
Manager
The results yielded for the month of January have been highly positive as we note significant improvements from the previous months. We are pleased to see a notable 22.1% increase in overall website traffic with 177 of the users being brought in by the organic (SEO) channel. The trend in site visits allows us a solid starting point for the coming month of February with an upward trajectory of site visitors by the end of the month. Although there has been a very minimal drop in the average SEO ranking amounting to 0.8%, the keywords have performed strongly for the month of January since the on-page optimisations. This is brought about by the massive jump in keywords ranking on the first page of Google with 32 keywords in the top 3 positions and 37 keywords in the top 4 to 10 positions, from 20 and 23 keywords respectively. One of the biggest wins for the month can be attributed to the positive movement of the targeted keywords. All of the focused keywords have moved up from their previous rankings and we are excited to see keyword ‘garden design canberra’ secure its ranking in the top 1 position on Google! To respond to the increase in search volume of keyword ‘landscaping canberra’, we will be focusing on off-page works for the month of February for the targeted keywords.