Manager Analysis
March ended on a positive note with a 15.4% increase in users to the site. Almost all of those users were coming from organic (SEO) search channels. The website’s SEO rank remained constant, with some significant keywords such as ‘tree lopping Hervey Bay’ and ‘arborist Hervey Bay’ ranking in the first and third position, respectively, on the first page. Throughout March, the SEO campaign maintained its emphasis on off-page optimisation strategies, as all the targeted keywords were demonstrating positive performance. Moving forward to April, the on-page optimisation efforts will center on the keyword “arborist Hervey Bay” with the intention of elevating its position in Google search results and bringing it closer to the first position.
SEO Analysis
3 keywords ranking in top 3 (first page) results
Keyword ‘tree lopping Hervey Bay’ ranking in 1st position (first page) in organic search results and in 1st position in Google Maps or local search results (ahead of the map pack)
Keyword ‘arborist Hervey Bay’ ranking in 3rd position (first page) in organic search results and in 1st position in Google Maps or local search results (ahead of the map pack)
Keyword ‘stump grinding Hervey Bay’ ranking in 1st position (first page) in organic search results and in 1st position in Google Maps or local search results (ahead of the map pack)
In March, the SEO campaign continued to focus on off-page optimisation strategies as all the target keywords are performing positively and on-page optimisation was not necessary.
For April, the SEO on-page optimisation will focus on the keyword ‘arborist Hervey Bay’ to bring it closer to the #1 position in Google search results.
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