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Geoff’s Tree Lopping Services – May 2022 Monthly Report

Manager

Results have been fairly steady for the campaign throughout May. User traffic took a small dip, by 9.2%, but the overall trend saw several peaks – three in particular, in which we saw 11 users on the website in a day. Over half of user visits arrived through organic (SEO) channels, and all but one were new to the website. We’ve again sustained the site’s average SEO ranking, with all our keywords still high up on Google’s first page of search results. Google Maps results are similarly stable, with all our keywords ranking in the 1st position. May saw us complete optimisations on the ‘stump grinding hervey bay’ target keyword, which presently ranks 2nd. In June we will focus on the ‘tree lopping hervey bay’ keyword to push it closer to the top 3 spots.

SEO Analysis

  • For the month of May, we are seeing generally stable results for Google Maps listings and Google keyword rankings.
  • 1 keyword ranking in top 3 (first page) results
  • 2 keywords ranking in top 4-10 (first page) results
  • Keyword ‘tree lopping hervey bay’ ranking in 5th position (first page) in search results and in 1st position in Google Maps results (ahead of the map pack)
  • Keyword ‘arborist hervey bay’ ranking in 4th position (first page) in search results and in 1st position in Google Maps results (ahead of the map pack)
  • Keyword ‘stump grinding hervey bay’ ranking in 2nd position (first page) in search results and in 1st position in Google Maps results (ahead of the map pack)
  • In May, we completed on-page optimisation with a focus on keyword ‘stump grinding hervey bay’.
  • Through June, we will focus our on-page optimisation on the keyword ‘tree lopping hervey bay’ to improve its position in the organic search results.
  • Geoff’s Tree Lopping Services – April 2022 Monthly Report

    Manager

    We’ve seen some very positive results for the campaign in April, which is pleasing to see. We again saw a rise in user traffic, this time by 4.1%. The overall trend was up and down, but with several notable peaks. Half of our users arrived through organic (SEO) channels as well. Meanwhile, we’ve sustained our average SEO rank at 3.3 overall, with all our keywords on the first page of Google’s search results. For Google Maps, our results have been stable, with two keywords in the 1st position – ‘tree lopping hervey bay’ and ‘arborist hervey bay’. In April, we completed on-page strategies for that ‘arborist hervey bay’ target keyword. In May, we will switch focus to the ‘stump grinding hervey bay’ target keyword to try and improve its ranking.

    SEO Analysis

  • For the month of April, we are seeing generally stable results for Google Maps listings and Google keyword rankings.
  • 1 keyword ranking in top 3 (first page) results
  • 2 keywords ranking in top 4-10 (first page) results
  • Keyword ‘tree lopping hervey bay’ ranking in 4th position (first page) in search results and in 1st position in Google Maps results (ahead of the map pack)
  • Keyword ‘arborist hervey bay’ ranking in 4th position (first page) in search results and in 1st position in Google Maps results (ahead of the map pack)
  • Keyword ‘stump grinding hervey bay’ ranking in 2nd position (first page) in search results and in 1st position in Google Maps results (ahead of the map pack)
  • In April, we completed on-page optimisation with a focus on keyword ‘arborist hervey bay’.
  • Through May, we will focus our on-page optimisation on the keyword ‘stump grinding hervey bay’ to maintain, if not improve, its position in organic search results.