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Geoff’s Tree Lopping Services – February 2022 Monthly Report

Manager

The SEO campaign for the month of February has produced successful results for Google Maps listings, as all of this month’s target keywords retain their strong top 1 position in Google Maps results. We’re pleased to report fairly stable first page rankings for all of this month’s keywords, while areas for potential growth can be projected for site traffic stats. User site traffic takes a slight 16.4% dip this month, which resulted in a total of 143 users visiting the site. Of the 143 users, 62 users are from the organic search channel. A remarkable win worth noting is the average time spent by each user on the site. At an average of 1 minute 3 seconds spent by each user on the site this month, the average session duration is now up by 75.4%. 1 keyword joins the top 3 positions of first page results while a total of 2 keywords join the top 4-10 positions of first page results. As part of the optimisation process in February, we were able to complete on-page optimisations for the keyword ‘arborist hervey bay’ and look forward to upward movements in ranking for the mentioned keyword in the coming weeks. Through the month of March, we will focus our on-page optimisation efforts to boost the ranking of the keyword ‘tree lopping hervey bay’ in organic search results.

SEO Analysis

  • February has produced generally stable results for Google Maps listings and Google keyword rankings.
  • 1 keyword ranking in top 3 (first page) results
  • 2 keywords ranking in top 4-10 (first page) results
  • Keyword ‘tree lopping hervey bay’ ranking in 5th position (first page) in search results and in 1st position in Google Maps results (ahead of the map pack)
  • Keyword ‘arborist hervey bay’ ranking in 4th position (first page) in search results and in 1st position in Google Maps results (ahead of the map pack)
  • Keyword ‘stump grinding hervey bay’ ranking in 2nd position (first page) in search results and in 1st position in Google Maps results (ahead of the map pack)
  • In February, we completed on-page optimisation with a focus on keyword ‘arborist hervey bay’.
  • Through March, we will go back to focusing our on-page optimisation on the keyword ‘tree lopping hervey bay’ to improve its position in organic search results.
  • Geoff’s Tree Lopping Services – March 2022 Monthly Report

    Manager

    March brings plenty of positives for the month of March, with welcome results across the board. We saw a 2.8% rise in user traffic, with a notable peak on March 14 – 15 users on the day, with 14 of them new. In total, we saw 147 users, with a significant number arriving through organic (SEO) channels. For SEO, the site’s average rank rose by a fantastic 9.1%, and all of our keywords are on Google’s first page of search results. In terms of Google Maps listing, our performance has been steady, with all three keywords ranking #1. Last month, we performed on-page optimisations on the ‘tree lopping hervey bay’ target keyword, which ranks 4th. This April, we will revisit our optimisations for ‘arborist hervey bay’ to improve its rank from 4th.

    SEO Analysis

    • March has produced generally stable results for Google Maps listings and Google keyword rankings.
    • 1 keyword ranking in top 3 (first page) results
    • 2 keywords ranking in top 4-10 (first page) results
    • Keyword ‘tree lopping hervey bay’ ranking in 5th position (first page) in search results and in 1st position in Google Maps results (ahead of the map pack)
    • Keyword ‘arborist hervey bay’ ranking in 4th position (first page) in search results and in 1st position in Google Maps results (ahead of the map pack)
    • Keyword ‘stump grinding hervey bay’ ranking in 2nd position (first page) in search results and in 1st position in Google Maps results (ahead of the map pack)
    • In March, we completed on-page optimisation with a focus on keyword ‘tree lopping hervey bay’.
    • For the month of April, we will revisit our on-page optimisation on the keyword ‘arborist hervey bay’ to improve its position in organic search results.