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Since shifting our strategy from the Google Maps to the SEO organic campaign, we have sent the new SEO pages live on the website and are pleased to see they are performing steadily. With an overall website traffic of 45 users, we see great potential for the coming months as we trace an upward trend throughout the latter part of September. Out of the 45 site visitors, 17 of them were brought in by the organic (SEO) channel. This is a strong number of users to pull in considering the amount of overall traffic achieved so far. By further strengthening the SEO campaign in the upcoming month, we are expecting more organic traffic to roll in. For our keyword rankings, we have 7 keywords within the first page of Google search result positions. Our focus keywords for the campaign are currently ranking within the top 10 search results (first page on Google), with keywords ‘blocked drains Cannington’ and ‘blocked drains Southern River’ ranking in the 4th position of Google. Overall, the campaign shift has been a success and we do expect to see the rankings moving around significantly in October.

SEO Analysis

  • 0 keywords ranking in top 3 (first page) results
  • 7 keywords ranking in top 4-10 (first page) results
  • Keyword ‘blocked drains Cannington’ ranking in 4th position (first page)
  • Keyword ‘blocked drains Southern River’ ranking in 4th position (second page)
  • Keyword ‘blocked drains Huntingdale’ ranking in 9th position (first page)
  • Keyword ‘blocked drains Canning Vale’ ranking in 8th position (first page)
  • The off-page strategy and on-page optimisations will be used in October to see the rankings for the targeted keywords move closer to the first page of Google’s results