Hobart Buyers Agents – November 2020 Monthly Report
Manager
November has seen a minor dip in website performance, with a 25.6% drop in user traffic. The trend in site traffic fluctuated over the month, but the relatively stable, upward trend near the end of the month is promising for December. Majority of users continue arriving via CPC (cost per click) channels, but a pleasing portion also come from organic (SEO) channels. Meanwhile, average time spent on the website has increased, which is positive to see and is an indication that the content on the site is engaging and relevant to how users are searching. The keyword ‘buyers agent Hobart’ is sitting comfortably in the 2nd position in both organic results and Google Maps. Another huge with for the month is securing the GMB category ‘Real estate consultant’ after working with Google support on the matter. For December, we will use further off-page strategies to maintain the ranking for the target keyword and work towards an improved position also.
SEO Analysis
- 1 keyword ranking in top 3 (first page) results
- Keyword ‘buyers agent Hobart’ ranking in 2nd position (first page) in organic Google results
- Keyword ‘buyers agent Hobart’ ranking in 2nd position (in map pack) in Google Maps results
- Off-page strategy will be used in December to gain more authority to push the ranking for the keyword ‘buyers agent Hobart’ to top 1 position
Hobart Buyers Agents – October 2020 Monthly Report
Manager
In an excellent development, October has continued the positive trend for website traffic, with a 51.2% increase in users visiting the website which is massive. The trend in site visits is still fluctuating, but further optimisations should help stabilise that in the coming months. In terms of SEO rankings, the target keyword ‘buyers agent Hobart’ has maintained its position in the 3rd spot of organic Google search results, while it is now ranking 2nd in Google Maps results! These are both promising developments, so we’re excited to push further off-page optimisations in November to push the target keyword into the number 1 spot in terms of organic search results.
SEO Analysis
- 1 keyword ranking in top 3 (first page) results
- Keyword ‘buyers agent Hobart’ ranking in 3rd position (first page) in organic Google results
- Keyword ‘buyers agent Hobart’ ranking in 2nd position (in map pack) in Google Maps results
- Off-page strategy will be used in November to gain more authority to push the ranking for the keyword ‘buyers agent Hobart’ closer to top 1 position