House Calls For Pets – July 2020 Monthly Report
Manager
The month of July has produced amazing results overall. Website traffic is continuously increasing with a 16.8% growth this month. Our organic (Google search) channel is responsible for a large number of these users, exhibiting a very impressive SEO performance. Furthermore, we were able to secure the number of keywords we have ranking in the top 3 of Google search results while gaining a 20% increase in keywords ranking in the top 4 to 10 positions. Out of all of our wins for the month, the most notable movements we see are in our targeted keywords as all of the Melbourne keywords secured their rankings within the top 5 positions. We aim to continue this level of growth in the coming month by utilising the off-page strategy.
SEO Analysis
House Calls For Pets – June 2020 Monthly Report
Manager
The month of June produced stable yet pleasing results. Overall website traffic has gone up again by 18.4% and our SEO performance through the organic channel continues to be strong. We were also able to note a 6.3% increase in keywords ranking in the top 3 positions however this is negated by the 15.3% decrease in keywords ranking in the top 4 to 10 positions. Although our targeted Melbourne keywords have been strong and secure in the first page of Google from the month of May, we are yet to see further movements in these rankings. Through July, we will be using a more aggressive on-page optimisation strategy to bring the keyword “mobile vet melbourne” within the top 5 rankings.