House Calls For Pets – May 2020 Monthly Report
Manager
For the month of May, we continue to see positive results and a strong SEO performance. Website traffic has gone up 82.3% for the month and we are pleased to report that the organic (Google search) channel was responsible for the majority of the users. We were also able to maintain the number of keywords we have ranking in the top 3 and top 4-10 positions on the first page of Google. Our keywords were largely fluctuating by the end of the month which can be interpreted as a need to secure our rankings further. Although in general, the results are impressive as we rank all of our targeted keywords on the first page. We secured two Vet Melbourne keywords in the top 3 rankings as well as moved our ‘mobile vet melbourne’ keyword from the 13th position to the 10th. We see this month as a big win and our plan for June is to maintain this level of SEO performance. Our strategy will focus on on-page optimisations to secure our rankings and move the keyword ‘mobile vet melbourne’ closer to the top 3 positions.
SEO Analysis
House Calls For Pets – April Monthly Report
Manager
The month of April has produced some positive SEO results. While we have seen a dip in the overall website traffic, it has been very pleasing to see a slight increase in the average session duration. This is an indication that website visitors are spending more time on the website which is great to see. The SEO rankings have seen some small fluctuations in both directions over the last 30 days, however it has been positive to see our Melbourne CBD keywords maintaining their page #1 rankings. Through May our focus will be on the keyword ‘mobile vet melbourne’ as we push it into a more valuable ranking on the first page of results.