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Immerse Enterprise – August 2020 Monthly Report

by | Sep 7, 2020 | Immerse Enterprise | 0 comments

Manager

The month of August has shown some pleasing stats since kicking off the new SEO campaign. We have noted a 58% drop in the website traffic, however it looks as though this drop has come from the cpc (Cost-Per-Click) channel and is unrelated to the SEO campaign efforts. In fact, we have seen a small increase of organic (SEO) website visits from 33 in July to 343 through August. While this increase is small, it is an indication that the SEO campaign is off to a pleasing start. We are currently working on both on-page optimisations for the service pages targeted to each of the 16 locations, as well as link building strategies for those pages. As we continue with our current strategy we do expect to see an increase in the rankings on the first page of Google’s results in the coming month and in turn an increase in the overall organic website visits

SEO Analysis

  • 145 keywords ranking in top 3 (first page) results
  • 41 keywords ranking in top 4-10 (first page) results
  • Keyword ‘virtual reality melbourne’ ranking in 15th position (second page)
  • Keyword ‘3d modeling sydney’ ranking in 20th position (second page)
  • Keyword ‘artificial intelligence perth’ ranking in 8th position (first page)
  • Off-page strategy will be used in September to see the rankings for the ‘virtual reality’ keywords move closer to the top 1 position