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We have seen interesting results produced for the month of June since recommencing the SEO campaign. There has been a significant 59% drop in overall website traffic especially towards the end of the month. We will be taking a look at this as it seems like quite a large dip for the month. Our organic (SEO) channel brought in less than half of these users which shows a need for a stronger SEO presence which we will be working to build back up over the coming months. However for the SEO rankings, we were able to see a slight increase in keywords ranking in the top 3 positions yet a slight dip as well on keywords ranking in the top 4 to 10, all found on the first page of Google search results. We will focus on the keyword “physiotherapist michelton” and will utilise on-page optimisations for the month of July to boost the targeted keyword closer to the top 3.
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