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We are pleased to report that the month of July has produced positive results after a decline in output for the previous month. We were able to turn the trend of our overall website traffic with a 17.8% increase, a stable step in recovering from June and May’s site visits. We were also able to recover the number of keywords ranking in the top 3 positions of Google with a slight increase. Consequently, this affected the number of keywords we have in the top 4 to 10 results. Despite having two of the targeted keywords drop 1 position from their previous ranking, the remaining focus keywords are consistent on the first and second page of Google. We’re also seeing pleasing progress with keyword ‘patient warmer’ as it moved up from the 14th to the 11th position this July. We plan to focus on this for the upcoming month of August by utilising both on-page and off-page optimisations in order to secure an increase in first page rankings on Google’s search results.

SEO Analysis

  • 14 keywords ranking in top 3 (first page) results
  • 9 keywords ranking in top 4-10 (first page) results
  • Keyword ‘ent supplies’ ranking in 4th position (first page)
  • Keyword ‘patient warmer’ ranking in 11th position (second page)
  • Keyword ‘hospital curtains’ ranking in 3rd position (first page)
  • On-page and off-page optimisations will be used in August to see the rankings for the keyword ‘patient warmer’ secure a position on first page of results