Select Page

Lateral Medical – March 2021 Monthly Report

by | Apr 9, 2021 | Lateral Medical | 0 comments

Manager

We’re pleased to report that the month of March sees positive growth in site traffic and a general improvement in SEO rankings of our focus keywords. We can see a noteworthy 16.4% increase in site traffic from last month’s 1,672 users to this month’s 1,946 users, with 455 out of 1,672 users coming from organic search results. In spite of the slight dip in the number of keywords ranking in the top 4-10 positions of first page results, SEO rankings for our targeted keywords this month are satisfactory overall as keywords ‘ent supplies’, ‘patient warmer’, and ‘hospital curtains’ move up their rankings to 6th, 24th, and 21st position, respectively. Keyword ‘hospital curtains’ makes an impressive leap from last month’s 28th position to this month’s 21st position after on-page optimisations were completed this month for the mentioned target keyword. With an editorial link secured during the last week of the month to strengthen this keyword’s authority in search results, we’re looking forward to seeing positive movements in this keyword’s rankings in the coming weeks. We will continue to use off-page optimisations through the month of April to further boost the ranking of the keyword ‘hospital curtains’ towards the second page of search results.

SEO Analysis

  • 1 keyword ranking in top 3 (first page) results
  • 7 keywords ranking in top 4-10 (first page) results
  • Keyword ‘ent supplies’ ranking in 6th position (first page)
  • Keyword ‘patient warmer’ ranking in 24th position (third page)
  • Keyword ‘hospital curtains’ ranking in 21st position (third page)
  • In March, on-page optimisations were made and we saw the keyword ‘hospital curtains’ improve its rank by six notches, up from 28th to 22nd position (third page)
  • An editorial link was also secured to add more authority behind the ‘hospital curtains’ keyword. This link was secured only in the last week and we do expect to see some further movements in the coming weeks from this. The link can be viewed here: https://filmdaily.co/news/choose-hospital-curtains/.
  • Through April, the off-page strategy will continue to boost the ranking for the keyword ‘hospital curtains’ with a goal of seeing this enter the second page of results