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Lateral Medical – May 2020 Monthly Report

by | Jun 5, 2020 | Lateral Medical | 0 comments

Manager

The month of May has varying results with stagnant SEO rankings but a solid win for one of our targeted keywords. We have seen another dip in website traffic at 21.7% and a downward slope for this number by the latter part of the month. On a positive note, we have maintained the number of keywords we have ranking in the top 3 and top 4-10 positions. Our keyword rankings fluctuated throughout the month. The keyword “ent supplies” has fallen back to the 4th position from its previous rank within the top 3. A win achieved through the month was seeing the keyword ‘patient warmer’ move from the 29th position into the second page of results ranking at 11th. We have maintained the keyword ‘hospital curtains’ at the top 3. Our goal for June is to make use of on-page optimisations to improve our rankings for the targeted keywords as well as move the keyword ‘patient warmer’ within the first page of Google.

SEO Analysis

  • 12 keywords ranking in top 3 (first page) results
  • 10 keywords ranking in top 4-10 (first page) results
  • Keyword ‘ent supplies’ ranking in 4th position (first page)
  • Keyword ‘patient warmer’ ranking in 11th position (second page)
  • Keyword ‘hospital curtains’ ranking in 3rd position (first page)
  • On-page optimisations will again be used in June to see movements in the rankings for the keyword ‘patient warmer’