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Manager

June has been a really positive month of numbers. We have seen an increase in the overall website traffic which is great! The Google Ads campaign for the month of June has resulted in an increase in the number of conversions and the conversion rate which is positive. We will be continuing to optimise the campaign to increase the click through rate and also to see a lower cost per conversion through July.

AdWords Analysis

June has been has been a great month for the Google Ads campaign. We’ve seen improvements across almost all the stats. We’ve seen an increase in Clicks, Impressions, Conversions and Conversion rate. The plan for July is to structure the campaign to further increase the performance by turning some of the high converting keywords to exact match to increase the CTR and also to lower the cost per conversion.