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Manager

The month of March has seen some interesting results overall. We have seen some high peaks in the website traffic throughout the month, however we have also recorded some significant dips during the middle of the month. This could be from the restrictions announced from COVID-19 and could mean that there are less people searching for physio treatment during this time. However, it has been positive to see that this has not seemed to affect the website traffic towards the end of the month. Our plan for April is to utilise our off-page strategy in order to maintain and improve on our rankings to ensure we can minimise the effects that the new restrictions have on the overall website traffic.

SEO Analysis

  • 22 keywords ranking in top 3 (first page) results
  • 39 keywords ranking in top 4-10 (first page) results
  • Keyword ‘physio caroline springs’ ranking in 12th position (second page)
  • Keyword ‘physio essendon’ ranking in 35th position (forth page)
  • Keyword ‘physio coburg’ ranking in 12th position (second page)
  • Keyword ‘physio keilor downs’ ranking in 1st position (first page)
  • Off-page optimisations will be utilised through April to see a boost for the keyword ‘physio caroline springs’