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In July, we saw mixed but still positive results across the board. User traffic unfortunately dipped again, but there was a peak of 34 users on 14 July. Of the total user visits, organic search users accounted for 48.7%. This is a higher percentage than last month, which is promising. Almost all the organic search users were new as well. More favourably, the site’s average SEO rank rose by 14.3%, with more keywords now in the top 3 spots of Google search results. The keyword ‘marketing consultant Sunshine Coast’ is now in 12th position, up 5 places from the previous month. The GMB listing also saw an improvement, with 382 total views and 19 website visits. In July, Google rolled out the Google Business Profile as a replacement for GMB, so we expect changes in the data we track. For the site, we completed on-page optimisations on the ‘membership websites’ keyword.
GMB Analysis
The Google My Business listing has 382 total views (up from 167 previously) for the month of July.
19 website visits were also secured from the views on the Google listing.
Also in July, Google has finally rolled out Google Business Profile (GBP) to replace Google My Business (GMB). We expect some changes in the insights and data presentation we use for reporting.
SEO Analysis
3 keywords ranking in top 3 (first page) results
2 keywords ranking in top 4-10 (first page) results
Keyword ‘marketing consultant Mackay’ ranking in 2nd position (first page), up from 5th position (first page) in the previous month
Keyword ‘budget web design Sunshine Coast’ ranking in 3rd position (first page)
Keyword ‘online marketing consultant Townsville’ ranking in 8th position (first page)
Keyword ‘marketing consultant Sunshine Coast’ ranking in 12th position (second page), up from 17th position (second page) in the previous month
For July, we completed on-page strategy with a focus on the keyword ‘membership websites’ for this page: https://marketingbroker.com.au/membership-directory-websites.
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