Marketing Broker Australia – May 2022 Monthly Report
Manager
May brought its share of ups and downs for the campaign. User visits saw a decline of 50.9%, although the month started strongly – peaking at 45 visitors on the site on 06 May. We noted that 22% of users arrived through organic (SEO) channels, but they spent a significant amount of time on the website (over 2 minutes). More positively, the site’s average SEO rank saw a small but welcome 3.3% rise, and we have 4 keywords now on the first page of Google’s search results. In May, our on-page strategies focused on the ‘budget web design sunshine coast’ page. For the GMB listing, we saw 208 views in total, with 9 website visits. In June, we will focus our GMB and SEO optimisation strategies on the ‘marketing consultant Perth’ target keyword to take advantage of its high search volume and improve visitor actions.
GMB Analysis
SEO Analysis
Marketing Broker Australia – April 2022 Monthly Report
Manager
In April we again saw both positive results and setbacks. User visits again went up, this time by 70.7% – and things peaked on 28–29 April, with a high of 98 site visits in total! We again saw a notable number of these users arrive through organic (SEO) channels, with almost all of them new. Average session duration went up by 83.3% to sit well over 5 minutes – very pleasing to see. The GMB listing saw a 112% increase in total views, with a total of 20 visits through Google Maps. In May we will focus on the ‘website hosting sunshine coast’ target keyword to gain traction in GMB rankings. In terms of SEO, we did see a drop by 10.3% in the site’s average rank. We sustained our keywords on the first page of Google search results, however, which is a favourable sight. April saw us complete on-page optimisations focusing on the aforementioned website hosting keyword, and we expect its ranking to move in the coming weeks. This May, we will now focus on the ‘budget web design sunshine coast’ target keyword, which presently ranks in 37th. We aim to improve its rank on Google.