Manager Analysis
In March, the SEO campaign started with the fundamental first steps which include laying the foundation for effective execution. In terms of what was completed, keyword research was conducted, along with a detailed review of the company, competitors, and customers. Additionally, an audit of the homepage and individual web pages is being completed. All these measures ensure the proper foundation is built for a successful SEO campaign. For April, the focus is on optimising existing pages, creating additional SEO content pages, and executing on-page and off-page strategies to boost vital keyword rankings. The ultimate goal is to bring keywords closer to the first page of Google search results and improve customer actions on the site. With these measures, the SEO campaign will have a solid structure and an effective plan to improve website traffic and customer engagement.
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