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Marmox Australia – November 2023 Monthly Report

by | Dec 7, 2023 | Marmox Australia

Manager Analysis

November showcased notable achievements in the SEO campaign, with 10 keywords securing top-tier positions on the first page and an additional 4 keywords gaining prominence in the 4-10 range.

Noteworthy first-page victories include ‘building boards Devonport,’ ‘building boards Hobart,’ and ‘building boards Launceston,’ each securing the coveted 1st position. In the realm of diverse offerings, ‘shower tray New South Wales’ claimed the top spot, and ‘shower tray Tasmania’ secured a commendable 3rd position. ‘Mosaic tiles Devonport’ exhibited substantial progress, ascending from 5th to 3rd place, while ‘shower niche Brisbane’ solidified its presence at the 7th position.

A strategic emphasis on off-page optimisation was pivotal throughout November, with a focus on Google entity stacking. Leveraging the authority of various Google platforms, this initiative aimed to construct a network of high-quality backlinks, elevating search engine rankings and enhancing overall website credibility.

Looking ahead to December, the SEO campaign will pivot towards on-page optimisation, concentrating efforts on ‘shower tray Brisbane.’ Recognising its high competition, substantial monthly searches, and potential for improved rankings, the goal is to propel this keyword closer to the pinnacle of Google search results.

SEO Analysis

  • 10 keywords ranking in top 3 (first page) results
  • 4 keywords ranking in top 4-10 (first page) results
  • Keyword ‘building boards Devonport’ is ranking in the1st position (first page).
  • Keyword ‘building boards Hobart’ is ranking in the1st position (first page).
  • Keyword ‘building boards Launceston’ is ranking in the1st position (first page).
  • Keyword ‘shower tray New South Wales’ is ranking in the 1st position (first page).
  • Keyword ‘shower tray Tasmania’ is ranking in the 3rd position (first page).
  • Keyword ‘mosaic tiles Devonport’ is ranking in the 3rd position (first page), up from 5th position (first page).
  • Keyword ‘shower niche Brisbane’ is ranking in the 7th position (first page).
  • In November, the SEO campaign focused on off-page optimisation through Google entity stacking to leverage the authority of various Google platforms and services. The goal is to link Google properties and build a network of high-quality backlinks that can positively impact search engine rankings and enhance website credibility and visibility.
  • Through December, the SEO on-page optimisation will focus on the keyword ‘shower tray Brisbane’ as it has a high level of competition, significant monthly searches, and has yet to gain a strong footing in the rankings. The goal is to bring it closer to the first page of Google search results.