Matrix Roofing – July Monthly Report
Manager
The month of July has been great! We have seen a 9% increase in the overall website traffic with a large majority of this traffic coming from organic search (Google Search results)! We have also seen an increase in the average session duration this month which is a good indication that the content on the website is relevant to what users are searching for. The SEO rankings have continued to show some great numbers as well and we will be continuing with our current off page strategy in order to see these improvements continuing through August.
SEO Analysis
July has produced an outstanding month of SEO movements! We can see 37 terms appearing in the top 10 positions (first page) on Google which is great! Some terms in particular that have made great movement this month include ‘guttering repairs glen waverley’, ‘roofing contractor doncaster’ and ‘roof repairs rowville’ which have moved 64, 14 and 8 positions towards better rankings. Over the coming month we will continue with our off page strategy in order to see an increase in the number of terms appearing on the first page of Google from 37 to 42.
Matrix Roofing – June Monthly Report
Manager
June has produced a strong month of results overall. While we have seen a dip in the website traffic and the average session duration, we are confident that we will see these pick back up over the coming month due to our current off page strategy which will also assist in boosting the rankings. A big win for this month was that we were able to achieve a total of 36 keywords appearing on the first page of Google with 8 of those now appearing in the top 3 positions on that first page. We have also been able to secure an editorial spot over the last month which has contributed to some of these improvements. Please note, it is unlikely that this editorial is ever seen by anyone intentionally, rather it has been created for Google’s eyes to assist in gaining authority on the site, and this has helped boost the rankings over the previous month. This editorial can be viewed here: https://smarthomepick.com/common-mistakes-when-opting-for-roof-restoration-services/
SEO Analysis
The month of June has shown some positivity with the SEO rankings. We have seen some fluctuations in both directions and some large jumps which is perfectly normal while Google is trying to establish where each term should be sitting. Some of the movements we have seen over the last 30 days include ‘rebedding and repointing doncaster’, ‘roof restoration narre warren’ and ‘roof repairs glen waverley’ moving 86, 11 and 7 positions towards better rankings. Over the coming month we are continuing with the off page strategies in order to see some further boosts in these positive directions.