Meticulous Mechanical – November 2021 Monthly Report
Manager
November saw overall positive results for the campaign. Site traffic declined slightly by 16.3%, but a notable number of users again arrived through organic (SEO) channels. The overall trend in site visits also ended on a very high note, which is pleasing to see. The site also saw another favourable rise in average SEO rank. We did see our keywords drop out of the top 3 spots, but we’ve retained 21 keywords on Google’s first page of search results. In November, we focused our optimisations on the ‘mechanic Myaree’ target keyword, which we expect to move in rank in the coming weeks. This December, we will focus on the ‘car repairs Perth’ target keyword to take advantage of its monthly search volume.
SEO Analysis
Meticulous Mechanical – October 2021 Monthly Report
Manager
The month of October continues the positive trend for our campaign. Site traffic saw some welcome recovery, going up by 8.9%. The overall trend saw several high points despite the fluctuations over four weeks. A significant number of users again arrived through organic (SEO) channels, which is favourable. We also again saw another pleasing increase in the site’s overall SEO rank, this time by 7.8%. We saw a keyword drop from the top 3 spots, but we’ve retained 18 keywords on the first page of Google’s search results. October saw us focus our on-page optimisations on the ‘car service Canning Vale’ target keyword, which moved from 23rd to 15th on search results. We expect further movement in the coming weeks. November will now see us focus on the ‘mechanic Perth’ target keyword to bring it closer to the top 10 spots.