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Meticulous Mechanical – May 2021 Monthly Report

Manager

May has seen a welcome improvement following April’s mixed performance. We saw a promising 16.3% increase in user visits and a 20.7% increase in average session duration. While the overall trend remains low, there was a fantastic upward course at the end of the month that we can build on! Over half the website users continue to arrive via organic (SEO) searches, although marginally fewer than last month. On the SEO front, we now have 10 keywords ranking within the top 3 spots, although we saw some of those drop from the #1 position. There are also a further 28 keywords in the top 4 to 10 spots. For the target keyword ‘mechanic Belmont’, we expect to see a rise in the rankings after on-page optimisations completed near the end of May. We will expand our strategy to off-page work to see a further boost for the ‘mechanic perth’ keyword in June.

SEO Analysis

  • 10 keywords ranking in top 3 (first page) results
  • 28 keywords ranking in top 4-10 (first page) results
  • Keyword ‘mechanic perth’ jumped to 22nd position (third page) from 68th position (seventh page) in the previous month.
  • Keyword ‘mechanic bayswater’ unranked in Google search results pages
  • Keyword ‘mechanic rockingham’ ranking in 76th position (eighth page)
  • In May, we completed on-page optimisation focusing on keyword ‘mechanic Belmont’ which is now ranking in 8th position (first page). We expect more movements for this keyword in the coming weeks.
  • In the coming month of June, we will further expand on-page optimisation strategy to bring more keywords closer to the first page of Google’s results.
  • Meticulous Mechanical – October 2021 Monthly Report

    Manager

    The month of October continues the positive trend for our campaign. Site traffic saw some welcome recovery, going up by 8.9%. The overall trend saw several high points despite the fluctuations over four weeks. A significant number of users again arrived through organic (SEO) channels, which is favourable. We also again saw another pleasing increase in the site’s overall SEO rank, this time by 7.8%. We saw a keyword drop from the top 3 spots, but we’ve retained 18 keywords on the first page of Google’s search results. October saw us focus our on-page optimisations on the ‘car service Canning Vale’ target keyword, which moved from 23rd to 15th on search results. We expect further movement in the coming weeks. November will now see us focus on the ‘mechanic Perth’ target keyword to bring it closer to the top 10 spots.

    SEO Analysis

  • 18 keywords ranking in top 4-10 (wwfirst page) results
  • Keyword ‘mechanic perth’ is ranking in 15th position (second page)
  • Keyword ‘car service Canning Vale’ ranking in 15th position (second page), up from 23rd position (third page) in the previous month.
  • Keyword ‘mechanic Fremantle’ ranking in 9th position (first page)
  • Keyword ‘mechanic Bibra Lake’ is ranking in 4th position (first page)
  • Keyword ‘mechanic Myaree’ is ranking in 10th position (first page), up from 12th position (second page) in the previous month.
  • In October, we completed on-page optimisation with a focus on the keyword ‘car service Canning Vale’ and we have seen its raking improve to from 23rd to 15th position.
  • Through the month of November, we will focus our optimisation strategies on the keyword ‘mechanic Perth’ to bring it closer to the first page of Google search results.