Manager
The month of May was a fantastic month of numbers from the AdWords campaign. While we have had an issue with our tracking results over the last month, we will be working on a solution for this for the coming month. However we can see from alternate tracking that we received 5 phone calls throughout the month of May. Our focus for the coming month is to improve the click through rate in order to see an increase on the number of conversions for your business.
AdWords Analysis
The performance of the Google Ads campaign was a success for May. We managed to increase the CTR (90.4%) compared to last month which was our target for May. Unfortunately we weren’t tracking the conversions accurately as the conversions don’t appear to show on the dashboard but according to our alternate tracking method (Phone call tracking) we did manage to get 5 conversions for May which is fantastic. The plan for June is to structure the campaign to drive an increase on CTR and create a better way of tracking our conversion so we can see them showing in the dashboard moving forward.
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