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May has produced a positive month of numbers across the board. We have seen a very slight increase in website traffic, and a huge increase in the average session duration which is great! This is a good indication that the content on the website is relevant to what users are searching for on Google. In terms of the rankings themselves, we have seen some fluctuations in both directions with the rankings with the majority of the movements heading towards the first page of results which is what we want to see and what we will continue working towards over the coming months.

SEO Analysis

The month of May has seen some great movements in the SEO rankings. We can see 45 key search terms appearing on the first page of Google’s results with 26 of those appearing in the top 3 positions on that first page which is fantastic! Some terms in particular that have seen some great increases include ‘physiotherapy coburg’, ‘physiotherapy brunswick’ and ‘physiotherapist essendon’ which have jumped 74, 74 and 47 positions respectively. Over the coming month we are utilising our off page strategy in order to see more of these search terms appearing in the top 3 positions.