Manager
The month of July has shown some positive results. We have seen the website traffic stay relatively the same with only a 1% decrease overall. THe average session duration has dipped a little this month as well, however sitting just below the minute mark is still positive. We have seen a massive improvement in the average page load speed which is great for new visitors coming to the site. As some of the rankings continue to make their steadier movements upwards on the first page of Google, we do expect to see an increase in the website traffic over the coming month.
SEO Analysis
July has shown a massive month of fluctuations once again. We have seen the rankings make massive 80+ position movements in both directions on Google’s results. At this stage, this is still Google moving the rankings around in order to find where their stable positions will be. Due to these large movements we have seen a dip in the number of terms appearing in the top 10 (53) and in the top 3 (13) from last month. What was great to see this month was the steadier movements in search terms that have already managed to stabilise with Google. These terms include ‘landscaping contractors curtin’, ‘landscaping contractors hughes’ and ‘garden design deakin’ which have improved by 4 and 2 positions respectively on the first page of Google. Over the coming month we will continue with our off page strategy to improve some of these terms that have stabilised while Google continues to move around the other search terms until finding their comfortable positions.
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